Launch Loudoun Foundations of Finance

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Register today as we are limited to 25 participants per class session

As a small business owner, understanding how money comes into and out of your business is crucial to the long-term success and sustainability of your business. Throughout 2025, The Department of Economic Development be offering a variety of classes in their Ashburn office, hosted by Cheryl Wiehn, that will walk you through the essential financial concepts every entrepreneur should know, including accounts receivable, accounts payable, e-commerce, financial reports and budgeting. You’ll learn how to interpret and leverage these tools to make informed decisions, avoid common financial pitfalls, and ensure the financial health of your business.

As a tool for tracking your business finances, a high-level overview of QuickBooks will be reviewed at each class.

In addition to the classes, there are a limited number of free one-year subscriptions to the QuickBooks platform that attendees may receive along with up to five hours of individualized support to set up their QuickBooks account. Attendees who take advantage of the QuickBooks license and additional hours of support will get help identifying the appropriate version of QuickBooks for their specific business, establishing the initial license, walking the business through the process of establishing their chart of accounts, and ensuring the business understands the features necessary for effective use of the software on their own.

By the end of each class, you will have the foundational knowledge to take control of your business finances, improve profitability, and confidently make financial decisions that support your business’s growth and sustainability. Whether you're just starting out or looking to strengthen your financial literacy, these sessions are designed to empower you with the tools and insights you need for financial success.

The topics for the classes include:

Take control of your cash flow with confidence! Join us for a comprehensive QuickBooks Accounts Receivable class, designed to help you master the essentials of invoicing, tracking payments, and managing outstanding balances with ease. Whether you're a small business owner or an entrepreneur looking to streamline your financial processes, this hands-on session will provide the tools and knowledge you need to stay organized and get paid on time.

Make forgetting to pay a vendor a thing of the past! Join us for a comprehensive QuickBooks Accounts Payable class, where you'll learn how to efficiently manage your bills, track payments, and maintain a clear picture of your cash flow. Whether you're a small business owner or entrepreneur looking to streamline your financial processes, this hands-on session will equip you with the tools you need to stay organized, avoid late fees, and build strong vendor relationships.

Unlock the secrets to stress-free e-commerce bookkeeping! Whether you sell on Etsy, Shopify, Amazon, or across multiple platforms, keeping track of your finances can feel overwhelming. Join me for a comprehensive E-commerce Bookkeeping Overview class, where you'll learn the essential practices to track sales, manage expenses, and understand your cash flow—no matter which platform you use. This session will equip you with the knowledge to stay organized, avoid costly mistakes, and confidently grow your online business

Make sense of your numbers and keep your books in check! Join us for a practical Reconciliation & Financial Review class, where you'll learn how to confidently reconcile your accounts and analyze your financial statements like a pro. Whether you’re unsure if your books are accurate or just want to gain a deeper understanding of your business finances, this session will give you the tools to spot errors and make informed financial decisions with ease.

Ready to take charge of your business finances and plan for success? Join me for a practical Budgeting for Small Business class, where you'll learn how to create a realistic budget that supports your goals and keeps your cash flow in check. Whether you're just starting out or looking to fine-tune your finances, this session will guide you through setting financial goals, tracking expenses, and making informed decisions with confidence.

Cheryl Wiehn is the owner of Brown Dog Bookkeeping, where she provides bookkeeping services, strategy sessions and Quickbooks training to help small business owners run their business more efficiently with less stress and more profit. Whether that’s working with them to learn how to perform the necessary bookkeeping tasks themselves or completely taking that stress off their plate, she’s here to work with them wherever they may be on their business journey. With a bachelor’s degree in business administration, several years bookkeeping experience in a variety of industries and being a Quickbooks Advanced Online Certified Pro Advisor, she has the skills and experience to help small business owners achieve their unique goals for their business.

QuickBooks Accounts Receivable

QuickBooks Accounts Payable

E-Commerce Bookkeeping Overview

Reconciling & Running Financial Reports

Budgeting For Small Business

Cheryl Wiehn

Loudoun Economic Development